Make your specialty easy to recognize
Lead with the work you want most. An interior painting ad can feature rooms, cabinets or trim you have completed. An exterior painting or siding ad can show the whole home and explain the surfaces or materials your company works with. Use accurate descriptions and photographs of your own projects.
Give homeowners a useful next step
- State the painting or siding services included in your offer.
- Make your service area, phone number and website easy to find.
- Explain the estimate process and any terms attached to a promotion.
- Use verified credentials and accurate product or warranty information when relevant.
Match your mailing area to your crews
Choose the Top Pros zones that fit your service territory. The magazine reaches 1.1 million Southern California homes across 11 zones, with 100,000 homes per zone. Ask about current placement options, ZIP-code coverage and production deadlines before planning your campaign.
Connect the ad to your follow-up
Professional ad design can help present your work clearly, and included call tracking helps you review the response. Record whether each caller needs interior painting, exterior painting or siding work, then track estimates and booked projects to understand which services your campaign attracts.